How to Implement and Launch a Social Media Campaign

Posted by polyenthusiast on September 28, 2011 · Leave a Comment 

@AMASocialSigTO #AMASocialMedia

At last night’s AMA Toronto event, yours truly was invited to guest-tweet live from the slick 2nd-floor lounge of the ING Café at 221 Yonge Street, across from the Eaton’s Centre. The panel of fresh-thinking, finger-to-the-pulse speakers provided some great insights and key learnings on the topic of creating successful social media campaigns. What did … Read more

Filed under Marketing, Whutcha Doin? · Tagged with , , , ,

AMA to Agency

Posted by polyenthusiast on December 2, 2010 · Leave a Comment 

I was invited to speak at last week’s AMA Connect event hosted by the AMA @ York U. I was happy to be the closing speaker because I got to hear others (including Deb McKenzie, an amazing prof and gifted marketer) and past AMA members discuss what the AMA had done for them in terms … Read more

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  • charity : water

    Do you remember what you got for your last birthday? I don't. I donated my birthday to raise money for water projects in developing communities and made my birthday truly count for something.

    charity : water tells you exactly where your money went to and how every penny of it was used. In fact, I've had friend volunteer abroad whose projects were funded by charity : water, so I know they're really making a difference in the world.

    http://mycharitywater.org/lua

  • Random thoughts.

    Some days I dress up. Other days I just wear whatever doesn't itch or get stuck in places.
    .
    Life’s more exciting when you’ve got a circus for a brain.
    .
    When the time war is between sleep and personal hygiene, nobody wins.
    .
    After Monday and Tuesday, even the calendar says W T F.
    .
    In France, cops must first have a background in modeling. True story.
    .
    I own an embarrassing amount of Ikea furniture for a grad.
    .
    Every office should have a bowl of candy. Halloween every day!

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